Relate Brighton & Hove PR and Marketing strategy including the creation of new leaflets and website.
Mint Design were approached by BCP in order to help Brighton Relate with a marketing campaign to launch a new range of services covering not just the usual relationship counselling, but a raft of services aimed at new parents, families, sex therapy and life skills.
Mint approached the project with a series of group discussions with the client, looking extensively at their target audiences, setting achievable goals, developing a cohesive marketing strategy, developing their brand awareness and looking at creative ways of launching their new services using a range of media streams.
"Mint Design was absolutely brilliant. We had never worked in this way with a company before and it was a very good experience. They worked with the Manager and a group of trustees giving us many hours of free consultation to get our strategy right. They introduced us to a PR specialist who also gave us reduced cost time and to a web designer. We paid for the actual design and production work but it was at very reasonable rates. As a result of this work with us they also produced a leaflet for Relate Mid Thames and Bucks." Trish Owen, Centre Manager, Brighton Relate.
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